Pharrell Williams presents Adidas Originals Superstar Supercolor pack

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A new collaboration with musician Pharrell Williams, the adidas Originals Supercolor release features the iconic Superstar silhouette transformed via a spectrum of 50 different colourways.

Pharrell commented: “Supercolor is a celebration of equality through diversity. With 50 colours of the Superstar, everybody will be able to select his or her colour. It is more diverse than any pack ever before and therefore it is more individual than any pack ever before. With every shoe treated exactly the same, all colours are equal. No matter what colour you choose, you can be part of Supercolor. Choose your colour.”

Supercolor is available globally now.

To celebrate the launch, one very lucky person can win the entire range of 50 Supercolor Superstars in their size , just by signing up to the Supercolor update newsletter.

Adidas shoes

For more information visit adidas.com/supercolor!

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